Memorial Day Weekend: Madison WI

The Hook Up

Monday, May 28 | Rock | Ameriprise Financial Island Stage | 2:00pm

Website: The Hook Up

The Hook Up is a dirty rock & roll band formed in Appleton, WI.  Their music is driven with compelling hooks, and lyrical density that will take the listener on a musical journey.  It’s as if Jack White, Weezer, and Spoon melded together to create The Hook Up.  The diverse musical tastes of the members is what allows them to create unique and yet powerful rock music.  The band draws extra inspiration from artists like Jimi Hendrix, The Strokes, and Sublime.  With the ability to not only perform original work, but cover tunes as well, The Hook Up ensures the audience is in for a wild night.  They bring a sense of energy and showmanship to the live show that the audience can feel.  Let The Hook Up take your eyes and ears for a ride!

The Hook Up has played various festivals such as Summerfest, Brat Fest, and Fall Fest. They are just as comfortable on a large stage, as they are on a small one.  The band always brings their “A” game and delivers powerful performances no matter the setting.  The Hook Up has also had success with song placements for television.  Working through Cherry Pit Studios and Licensing the band has had music placed on “Restaurant Impossible,” “Fox Sports Net,” and “Smackdown.”

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